Carl Rogers

I’ve been working in this industry for 15 years, starting as a digital creative (launching one of the first ever social media campaigns), and soon expanding into integrated, experiential, and beyond.

Over the years, I have been lucky enough to have lived and worked all over the globe, across multiple international and local markets, on behalf of an enviable list of brands. If I listed them all here, this page would look like a grocery list.

I have been a Copywriter. I have been Global Chief Creative. I have worked for agencies. I have worked client-side. I have won stuff. I have lost stuff. And I have loved each and every moment.

So have the juries, with recognition from Cannes, the Clios, the One Show, and more.

Throughout my career, I have published articles focusing on the future potential of our industry, making several predictions that have since proven correct, including: the impact of Spotify; a return to radio-style ads due to podcasting’s popularity; and even the creation of the Metaverse.

What do I do outside of work? I ride my motorcycle. I write fiction. I mentor postgrads.

Oh, and I spoil my niece whenever possible!

Photo: I’m the one on your right… just in case there’s some confusion ;)

Info

Santa Monica, CA

Tel: 310-795-6953

altlyfe@gmail.com